Cows, Compost and Lessons from 2018

cow and hay 2Biofertilizers are a billion dollar industry with a 40% CAGR , driven by the growth in demand for organic food. The UN’s Food and Agriculture Organization believes that, at the current rate of soil degradation in farmland, there are only about 60 crop cycles in humanity’s future. Furthermore, biologically active soil amendments, like SymSoil™ Robust Compost, is the only cost effective way to roll back global warming.
But I knew these factoids when I incorporated SymSoil in 2017.
So, what was the big lesson of 2018? Language matters.
Hay and Cows are obviously different, but the organic matter that people call compost is, without a microscope, indistinguishable from the soil microbes. Compost is essentially the food (like hay) for the microbes (like cows). So, my biggest mistake from 2018 was using the term compost with investors.
For regulatory purposes, we need to call SymSoil™ material Robust Compost, or disclose with each batch ALL of the microbial species in the material. The most recent DNA analysis found over 2,000 individual species in Batch One, which includes members of the Achromobacter, Flavisolibacter, Geobacillus, Pseudomonas, Pseudospirillum, Rhodobium, Streptomyces bacteria families, as well as Penicillium chrysogenum (a fungi), all of which have been documented in their ability to breakdown glyphosate and other pesticides.
But “compost” is a low value commodity. Soil Amendments, Biofertilizers, Ag Biologics these are high value products with high returns for investors. SymSoil plays in the same space, with the same margins and expected returns. Those are my keywords for 2019 – reach out to me for information about our scalable business model, at ElizabethP@SymSoil.com

Technical Details  http://symsoil.com/soil-food-web

About SymSoil

SymSoil Inc., a Benefit Corporation (B), is a leader in development of biological soil amendments for agriculture that restores the microbes that provide the right food to the plant roots, improving plant health, and making food more tasty and nutrient dense, the way nature intended.  These indigenous crop and regional soil specific microbes regenerate the soil significantly increasing crop yields and nutrient density in food. For more information call 415-595-4784